Internal linking: common mistakes and how to fix them

aispeedforce

Sep 6

1 min read

Internal links distribute authority and tell crawlers what matters. Most of the damage comes from a handful of repeated errors.

Why internal linking matters

Treat internal linking as part of the site's technical baseline rather than a one-off task. The checks below are the ones worth repeating.

Confirm internal linking is present and reachable on the live domain.
Compare what is published against what the crawler actually fetched.
Record the result so the next audit has something to compare against.

Demo article generated for testing crawl, indexing and structured data coverage on this site.

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Why internal linking matters

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