Internal linking: what changed in 2026
Internal links distribute authority and tell crawlers what matters. The guidance that held two years ago no longer matches current behaviour.
Why internal linking matters
Treat internal linking as part of the site's technical baseline rather than a one-off task. The checks below are the ones worth repeating.
Confirm internal linking is present and reachable on the live domain.
Compare what is published against what the crawler actually fetched.
Record the result so the next audit has something to compare against.
Demo article generated for testing crawl, indexing and structured data coverage on this site.
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